I came across this great article by Judy Neuman at HEASLEY&PARTNERS.com
She talks about the link between a higher purpose and business success. Enjoy:
In the workplace, it’s feeling like you can’t wait to get to work in the morning to start your day and make a difference. It’s feeling like you want to work harder, contribute more, and challenge yourself to become a better you because it matters.
My father was a high school industrial arts teacher for 32 years. He went into teaching to share his knowledge of craftsmanship. He was a man who took great pride in creating something by hand, and he believed teaching a trade that students could use throughout their entire lives was a noble mission. He didn’t become a teacher to make a lot of money, gain status or feed his ego. My dad went to work every day with a higher purpose and a responsibility to teach and inspire young people and change their lives forever. In his life, he accomplished his mission.
Everyone talks about living a purpose-driven life, but what about a purpose-driven career? Everyone has gifts, something they do well, something they are really good at—such as art, writing, programming, public speaking, people skills—the list goes on and on. Once you identify the gift in yourself, how does that translate into a career that allows you to do what you love and love what your do? Into a business that brings out the best in you and your employees?
Now, I know some of you might be asking, “Is a workplace like that possible? Aren’t these exceptions?”
To that I answer, “Yes, it is possible and it should be the rule!” A work environment that inspires employees to want to do more, to contribute to a greater good, pushing them beyond their own limits—where work isn’t just a job, it becomes your life’s work—something we all should experience. Life is too short to have it any other way.
After 25 years of working in a variety of companies, I finally found one where I can fully use my gifts to contribute and add value with purpose. It’s a work environment that lends itself to inspiring people and letting them soar beyond their own abilities. I’m happy to say, at last I have found my place and a company that not only inspires me to a higher purpose, but it teaches other companies to achieve the same kind of power and the same level of success.
At HEASLEY&PARTNERS, we practice what we preach. We work with companies to help build their brands; and one of the ways we do that is by creating work environments that inspire people to want to do more, where employees like to come and work every day and are moved by a higher purpose. Unless your brand is happening inside your building it can’t happen outside it. When you have employees who are inspired, they work harder, stay longer and you know what…they sell more stuff. Your company becomes more successful. Here through the work we do, I’ve realized the secret to creating a strong brand, a strong company, and to making life a whole lot easier.
Does your company inspire you to a higher purpose? As a business owner or leader, what are you doing to instil higher purpose in your business?